Bad Crunch, Good Crunch?

To some extent you can argue that as people have less to spend on luxury items then previous years then the waste from these items will obviously less. However the capitalist society that we still live in state that the money that goes in to advertising is still the same amount as previous years and sometimes even more. This is shown in the latest NFL Superbowl where 30 seconds of advertising costs the company 30 million dollars you would have thought that with the economic downturn the amount of these "30million dollar" ads would have taken a sharp descenders. However this is not the case as this year it was the most adverts that we have seen in recent years. This just goes to show that as peoples pocket gets gradually shorter and shorter the huge multinational companies want to continue to take the worlds money in the form of their individual product and not care about the economic crisis that is set on them by destroying other social sectors. However i digress, On the whole due to this economic downturn, credit crunch, global economic recession (call it what you will) means that people have less disposable income which was historically used on alcohol, cigarettes and fuel. Also as taxes go up on these luxury products we will see these products be used less and less.